I am a 30 year old woman and when I first heard about people watching this show, I had no idea how popular it was. At first, I thought it sounded stupid. A casual friend of mine was a male and was going nuts with it and kept encouraging me to watch it. So, I bit the bullet one night and chose to watch "The Mare in the Moon." Although I wasn't hooked yet, I just had to keep watching the episodes of season 1 everyday.
Finally, it was when I went to Dragoncon last year that I realized that you have brony/pegasister fans everywhere and that was when I knew it was cool to like ponies. So, here I am. I even have my own OC characters.