The best time to release new PMVs/Pony music?

[Aurelleah 894]

So season 5's a month away, and I've got some new songs lined up for release. I've got this really creepy one I'm gonna base off of "creepytown" in the season 5 premiere,... so when should I aim to release it if I want it to attract the most attention? A week after the episode airs? Same day? Before? What do you think?

[Simon 4,557]

I'd say immediately after the premiere.  Releasing it before the release will cause it to be filtered out of a lot of searches for people looking for fan stuff after the premiere and will hurt your placement in search results after all the premiere stuff gets posted cause of some ways search engine optimization works.  

 

On the other hand search activity for things relating to MLP and particularly the premiere will be at a peak from the time the premiere finishes to about a day afterwards with people looking for the episode and just in general being hyped by MLP.  So you don't want to wait more than a few hours after the premiere or you'll lose out on some valuable exposure time.  So I'd say day of, maybe within an hour of the end of the premiere is probably your best time to post it.

[Aurelleah 894]

Thanks!! Now just to find a voice actor to sing the part in it lol