I found out about the whole brony fandom after my sister wanted to show me ":the freakiest documentary ever" which was the Brony documentary on Netflix. Not only did I see how strong of a conviction those guys had to the show, but also the whole idea of a show "targeted for little girls" catching the interest of grown men had piqued my curiosity, and I just had to watch it! needless to say, after the first episode, I was hooked.