I, like many people now, love comics I do, but there is one thing that is certain, Marvel and DC aren't doing so well compared to Indie comics. Indie I mean any comic book company that isn't Marvel/DC. Now I am now not saying the comic book industry is dying, well is and isn't. By “is” I mean that physical side and “isn't” I mean comics are doing well online. So, if anything, comics are entry a new era. In this new era of comics, Marvel and DC are hurting badly while Indie comics (Dark Horse, Titian, IDW, etc.) are doing very well. You might be saying “Marvel and DC are doing fine” while that is the case in the media side (TV, Movies, and games) and the toy business, but I’m talking about the comics, which aren't doing so hot for them and that’s why I will be talking about today: Why Marvel and DC comic books are failing? On side note, I'm just stating facts or an observation and I am not hating on either DC and Marvel.

Okay let's get this out the way: Yes them retconning their lore has ruined them and they are failing to get new readers aboard. The question I have ask is into why; why are they falling to get their movie audiences into the comics? I think the reason is two-fold. The first reason I want to get out the way is its fanbase. Mainly the people who have read comics for 20+ years. These people are making the PC Master Race second-rate. Mostly everyone can agree that since Hickman took over Marvel’s story-line and be the head of writing “Secret Wars” event, Marvel has done better and same goes with DC’s “New 52”. There are people who just loath both these and I'm talking those people the people who been reading 20+years and they make people who want to get into comics, shy away because of how bad they the make Marvel/DC look.

On the other side, is Marvel/DC themselves and as a reminder that I am sating an observation in comparison to Indie comics, not hating on them. Allow me to show you this:

This right here is the storyline structure and Indie comics have followed this structure pretty well this single issue series and such. Even then if the story is too complex they break off into parts, Classic Doctor Who style. Now compared to Marvel/DC(to exact their event story line) it’s for more like the story structure,but with several other stories impeding on other story. To be exact, each issue of an event/crossover has call backs from over issues. For example, let take Marvel’s Civil War event. The event was so difficult to read by itself because you had to read some tie in order to understand it. Now that in heart of Marvel’s and DC’s problem. Making these crossover/events too complex. If want to make tie-ins that fine, but don’t make it so you have to read it to understand the event. Now to me that bad storytelling 101 make tie-in/one shots essentials to the story. Marvel has the worst of it, in my opinion, with its characters. In order to understand a character you have to read their first issue all the way back in 1960s and now one has time for that. DC has cleaned this up the “New 52” and it's not such a big problem. Marvel is trying to do the same thing and clean house with the Secret Wars event and I hope it works.

Now you see why, Marvel/DC is crumbling in terms of comics by dividing fans and by making their universes too complex to get into, unlike Indies where you can pick up any issue and feel satisfied you read a complete story, Marvel/DC make it too hard for new readers to get into. My suggestions are, one, Marvel and DC streamline their comics meaning once a character dead they stay dead and no more retcons or the grimmer option: Stop making comics altogether.