Twilight Mist 54 February 16, 2014 Share February 16, 2014 (edited) Actually.. that makes it sound less trustworthy being part of the company... It'd be in their favor with parents (or at least in their view. Older fans to a kids show = bad publicity in the eyes of the "THINK OF THE CHILDREN!!!!" whacks) to have such a low number of older fans. They're also likely discounting anyone at certain age ranges and of certain genders. Not to mention the ability to poll minors would come to question heavily in this instance, and the high amount of "closet" bronies out there. I get the fox news move feeling from it in that they were standing outside of a certain location to get certain results. Company funded research is always going to be skewed in their own favor. Vise versa would also exist though. But a non-corporate created poll is far more trustworthy. Though I would be curious what the criteria was for the poll, location of it, and content. If true, than the pandering to the "5%" thats been made of late, in both merchandise and show content, would seem a wasted purpose to the bottom line. Because the sales of the toys have been lower than expected in the UK, my sister was asked to do a poll of the demographics of FIM viewers and collectors. And as I stated before the vast majority of viewers were in the 6-11 age bracket. Although that could be because here in the UK FIM is on a obscure channel and then only at midday. By the way, my sister used an independent company, Yougov to conduct this survey. Edited February 16, 2014 by samuelkingsley Link to comment Share on other sites More sharing options...
GrimCW 658 February 16, 2014 Share February 16, 2014 (edited) Because the sales of the toys have been lower than expected in the UK, my sister was asked to do a poll of the demographics of FIM viewers and collectors. And as I stated before the vast majority of viewers were in the 6-11 age bracket. Although that could be because here in the UK FIM is on a obscure channel and then only at midday. ahh.. see that there did it.. the range of it was probably limited to the UK... So the poll wasn't even scratching the surface of the fandom as a whole, let alone its actual reach or the real scope of the fans. Chances are they also don't supply many things to the stores (stores will order on sales), and as such most collector/toy shops probably are lacking and just not selling things (which also kills sales if selection is limited). Leaving most sales online. Thinking about it though, that actually makes some sense as I have seen some members here from the UK asking about merch that they can't find in their area for these reasons. Not to mention, midday shows anywhere aren't often the most popular since usually most people are about at that time leaving the recorder on. Unless people in the UK are more sedentary than the U.S... and I doubt that. Someone should tell them a better time slot would be a good idea. Edited February 16, 2014 by GrimCW Link to comment Share on other sites More sharing options...
Revertz 159 February 16, 2014 Share February 16, 2014 It would but there would be a lot less effort being put in by the writers Eg. pop culture references and so on. Link to comment Share on other sites More sharing options...
SanityNotIncluded 335 February 16, 2014 Share February 16, 2014 Because the sales of the toys have been lower than expected in the UK, my sister was asked to do a poll of the demographics of FIM viewers and collectors. And as I stated before the vast majority of viewers were in the 6-11 age bracket. Although that could be because here in the UK FIM is on a obscure channel and then only at midday. Hmmm... do you know how the survey was carried out? I'd think it would be quite hard to make that sort of survey accurate purely because FiM watchers seem to be split into two groups. On one hand, you have those who watch FiM on TV (likely made up of the target demographic) and on the other you have those who watch it online (more likely to be older). I'm not entirely sure how you would get accurate numbers for both simultaneously - especially when the latter can consume FiM through many different online mediums. The only real exception I could think of would be a telephone survey, where someone calls up and asks "who here watches MLP?" Although that would still be limited by what whoever answers the phone knows about the household's media consumption. But anyhow, those were my immediate thoughts, but depending on how the survey was done, my assumptions could very well be incorrect. Link to comment Share on other sites More sharing options...
Twilight Mist 54 February 16, 2014 Share February 16, 2014 Hmmm... do you know how the survey was carried out? I'd think it would be quite hard to make that sort of survey accurate purely because FiM watchers seem to be split into two groups. On one hand, you have those who watch FiM on TV (likely made up of the target demographic) and on the other you have those who watch it online (more likely to be older). I'm not entirely sure how you would get accurate numbers for both simultaneously - especially when the latter can consume FiM through many different online mediums. The only real exception I could think of would be a telephone survey, where someone calls up and asks "who here watches MLP?" Although that would still be limited by what whoever answers the phone knows about the household's media consumption. But anyhow, those were my immediate thoughts, but depending on how the survey was done, my assumptions could very well be incorrect. The company that my sister used Use online and phone surveys. Link to comment Share on other sites More sharing options...
SanityNotIncluded 335 February 16, 2014 Share February 16, 2014 (edited) The company that my sister used Use online and phone surveys. Ah, ok. Do you know what online channels they would've used? I'm not being pedantic or anything, I'm just curious. Edited February 16, 2014 by SanityNotIncluded Link to comment Share on other sites More sharing options...
GrimCW 658 February 16, 2014 Share February 16, 2014 (edited) The company that my sister used Use online and phone surveys. Phone numbers likely specific to the UK, and most people probably hung up (as is the norm ) Also wouldn't count closet bronies, or anyone that didn't own a phone, or answer it. And online... probably regarded as spam, and also ignored by most.. But also as above, on an obscure page. Random company setting up a poll probably wasn't the best route. I mean, someone randomly pings your email or calls your phone without any identifiable relation to anything you acknowledge, would you answer them? Often times these are also limited to the "nielsen" families that are pre-registered... VERY limited source group design from an outdated era of television.. Edited February 16, 2014 by GrimCW Link to comment Share on other sites More sharing options...
Twilight Mist 54 February 16, 2014 Share February 16, 2014 (edited) Phone numbers likely specific to the UK, and most people probably hung up (as is the norm ) And online... probably regarded as spam, and also ignored by most.. But also as above, on an obscure page. Random company setting up a poll probably wasn't the best route. I mean, someone randomly pings your email or calls your phone without any identifiable relation to anything you acknowledge, would you answer them? Actually to take part in the surveys you have to actively sign up to the company first. Basically for every survey you take part in you earn rewards ie. Money off vouchers, free cinema tickets etc. I know this because I joined the survey website and have been asked questions on a number of topics. Edited February 16, 2014 by samuelkingsley Link to comment Share on other sites More sharing options...
GrimCW 658 February 16, 2014 Share February 16, 2014 (edited) Actually to take part in the surveys you have to actively sign up to the company first That would be a "Nielsen" family. Literally what it is, is they sign up, and get paid to view television programming using a box that allows companies to track their viewing habits and take part in polls that the television companies put out. That severely limited the age ranges polled, as well as the overall possible range of the polls reach into the public. Edited February 16, 2014 by GrimCW 1 Link to comment Share on other sites More sharing options...
SanityNotIncluded 335 February 16, 2014 Share February 16, 2014 (edited) That would be a "Nielsen" family. Literally what it is, is they sign up, and get paid to view television programming using a box that allows companies to track their viewing habits and take part in polls that the television companies put out. That severely limited the age ranges polled, as well as the overall possible range of the polls reach into the public. Yeah.... I kind of agree with this actually. Not necessarily in terms of age ranges (which very well could be an issue) but in the idea that such a service would likely attract particular types of people - specifically those who: A. Would not immediately dismiss such a thing as a scam; and B. Would actually want the vouchers and discounts on offer Of course, this doesn't mean we can immediately assume that we're all Bronies or something - as far as this thread is concerned, that would pretty much be an argument from ignorance. Unless there's either something about the survey we don't know or some other pertinent piece of evidence suggesting otherwise, I would still maintain that the makeup of the viewership is difficult to determine accurately. Edited February 16, 2014 by SanityNotIncluded Link to comment Share on other sites More sharing options...
GrimCW 658 February 16, 2014 Share February 16, 2014 (edited) @@SanityNotIncluded, Age range in that minors wouldn't even be included, and only those WITH kids would've been capable of answering for the kids. Let alone willing too answer regarding children. The other question is though, what were the questions that had been asked? I'm not going to assume anyones a brony at all, nor that the masses are even aware of the fandom overall. Merely that a poll done in this manner likely wouldn't have even touched the actual base of fans that do exist (or those that know the fandom exists as such), as most likely none were ever even made aware of it, or the ability to sign up for such things. As to those that sign up.. in the states its stereotyped as the same folks that live in the hills in homes that have/had wheels, and very low income (see also no income) I.E. "White trash", "hill billy" or "Redneck" types... It's free TV, some small pay, and a bad joke Sadly, it comes about due to the content often seen on tv seen as popular... Edited February 16, 2014 by GrimCW Link to comment Share on other sites More sharing options...
Twilight Mist 54 February 16, 2014 Share February 16, 2014 @@SanityNotIncluded, Age range in that minors wouldn't even be included, and only those WITH kids would've been capable of answering for the kids. Let alone willing too answer regarding children. The other question is though, what were the questions that had been asked? I'm not going to assume anyones a brony at all, nor that the masses are even aware of the fandom overall. Merely that a poll done in this manner likely wouldn't have even touched the actual base of fans that do exist (or those that know the fandom exists as such), as most likely none were ever even made aware of it, or the ability to sign up for such things. As to those that sign up.. in the states its stereotyped as the same folks that live in the hills in homes that have/had wheels, and very low income (see also no income) I.E. "White trash", "hill billy" or "Redneck" types... It's free TV, some small pay, and a bad joke Sadly, it comes about due to the content often seen on tv seen as popular... Let's be honest, all survey's of this nature only use a very small group of people. Just look on cosmetic ads when they claim that 99% of people like the product, and then at the bottom of the screen you find out only 100 people have been polled! Link to comment Share on other sites More sharing options...
GrimCW 658 February 16, 2014 Share February 16, 2014 (edited) Let's be honest, all survey's of this nature only use a very small group of people. Just look on cosmetic ads when they claim that 99% of people like the product, and then at the bottom of the screen you find out only 100 people have been polled! Hence my extreme distrust of polls They aren't very sound methods of grasping the minds of the masses. Such as the above fox news reference. They'll do their open polls right in front of churches and republican party gatherings when seeking numbers (CNN and other stations do the same for their preferences, fox was just the first to mind) A poll should be far more open, and reaching than stuck to a small survey "group" taken from a sign up sheet, or in a location where the opinion is obvious as to thought process of the locals. But then its a task in that it'd cost actual money to commit too, or be at risk for false results if put online due to hackers and "padders" Edited February 16, 2014 by GrimCW Link to comment Share on other sites More sharing options...
Scootaloodle 1,623 February 16, 2014 Share February 16, 2014 I don't think bronys are the mane reason the show is still going, if it wasn't for us it'd probably still be on TV. But I do think we probably have an influence on the show's direction sometimes Link to comment Share on other sites More sharing options...
SanityNotIncluded 335 February 16, 2014 Share February 16, 2014 (edited) @@SanityNotIncluded, Age range in that minors wouldn't even be included, and only those WITH kids would've been capable of answering for the kids. Let alone willing too answer regarding children. The other question is though, what were the questions that had been asked? I'm not going to assume anyones a brony at all, nor that the masses are even aware of the fandom overall. Merely that a poll done in this manner likely wouldn't have even touched the actual base of fans that do exist (or those that know the fandom exists as such), as most likely none were ever even made aware of it, or the ability to sign up for such things. My apologies, I wasn't aiming anything at you or anyone specific. I was more just making a general statement in regards to what this survey can prove as of now. In terms of the age thing, it's not likely but there is a very, very slim chance that this could be representative purely of different age groups, provided that you have enough young people and enough families with kids answering the survey. However, for the reasons you mention as well as others I talked about, this is extremely unlikely and the survey is unrepresentative for other reasons. So basically, I'm in agreement with you. Edited February 16, 2014 by SanityNotIncluded Link to comment Share on other sites More sharing options...
Karba 63 February 16, 2014 Share February 16, 2014 (edited) The show would still be great no matter what. But without bronies i wouldn't be sitting here right now. They are the reason i started to watch MLP. Edited February 16, 2014 by Karba Feel free to follow me on Soundcloud! - https://soundcloud.com/lets_fly Link to comment Share on other sites More sharing options...
GXPBlast 597 March 3, 2014 Author Share March 3, 2014 (edited) Looks like a majority of bronies seem to agree the show is still alive do to us.But I have a question for the number of bronies that think the show would still have continued without us.With the estimated brony count worldwide since the shows beginning in 2010 being about 14 million and growing rapidly, how do you justify that only young children and their parents being able to fund the show as long as it is?I mean even the creators had no idea that the show would have become this popular among the adults. It has literally exploded in popularity and with each bronycon the attendees increase per year.It has been confirmed that the show will continue for another 5 years due to its popularity. (Check updated link included in first post)With this information do you still really believe that MLP would have continued after Season 1 or 2 just with the money of little girls or young boys watching the show? Remember, assuming bronies make up 4/5 of the shows main audience and a the majority and thus has already been renewed for 5 more years. If that majority did not come to fruition how could the show continued without our money and contributions to the fandom? Edited March 3, 2014 by furgrid Link to comment Share on other sites More sharing options...
Andaasonsan 3,205 March 3, 2014 Share March 3, 2014 (edited) Where are you getting this 4/5ths of the audience number? And from what I saw of the stockholders presentation where five more years of ponies was announced, bronies were not even mentioned. Lots of talk about the success they were having marketing to young girls, nothing about older dudes. Edited March 3, 2014 by Andaasonsan 1 Application REJECTED! Link to comment Share on other sites More sharing options...
GXPBlast 597 March 10, 2014 Author Share March 10, 2014 (edited) Somehow I doubt this is accurate. Unless done on an obscure web site where most had never heard of it (as most polls are) Yep that site is off big time. Defiently we be more than 5% lol Edited March 10, 2014 by furgrid Link to comment Share on other sites More sharing options...
Ribbonfree 2,383 March 10, 2014 Share March 10, 2014 Bronies are still the minority market. I believe MLP is the most popular show for it's intended demographic, or among the most popular, and that's where the majority of the money is still coming from. We just provide extra media attention, some more sources of revenue, but it's not the majority. 1 Link to comment Share on other sites More sharing options...
Commander Fresh 36 March 10, 2014 Share March 10, 2014 (edited) I would hardly say that Hasbro is choosing to keep FiM running because of bronies. I'm not exactly sure on the exact size of our demographic compared to the little girls, but realistically, I think there would be plenty more girls than bronies. You see, even if we covered the majority of FiM's demographic, we certainly do not cover the majority of Hasbro's earnings. MLP is very much still a girls' thing, both in sales and in others' impressions. With that in mind, remember that as a corporation, the lifeline of all of Hasbro come from not their sales directly, but their investors. Now think for a second; what would impress investors more? Continuing FiM and G4 because of a bunch of grown men who are into a girl's IP (and said grown men are probably seen as weirdoes)? Or choosing to continue FiM because Hasbro can continue capitalizing the franchise in its target demographic? Also, bear in mind just the kind of power the investors hold over Hasbro. Who are the guys making the toys for Hasbro? Investors. Who are the guys distributing and selling these toys? Investors. Who are the guys giving Hasbro their budget to develop new toys, TV shows and movies? Investors. The point is, Hasbro (and any other major corporation) absolutely rely on other companies to keep their business flowing. It's probably nice for Hasbro to get a bit of extra revenue from us, but bronies are hardly deciding any of Hasbro's major business strategies. Edited March 10, 2014 by Commander Fresh Link to comment Share on other sites More sharing options...
Hypn0ticD 1,213 March 10, 2014 Share March 10, 2014 (edited) Bronies had a made a huge impact on the show's success! Were it not for them showing their love, we woudnt've gotten so many pop culture references that no four year old would get, espically as of late… the corporate bodies may not want to acknowledge the Bronies, though they definately factor in on the sales of the products. Equestria Girls, believe or not, comes to mind for me in this regard. I remember one of the (pirated) recordings of the movie once it first came to theaters-- I didn't hear the childish peals of young girls laughing, rather the chortles of older/adult men... atypical reference, perhaps, but one that should not be discounted! Hasbro, as a company, hardly counts Bronies in their marketing strategies and and toy lines, if they consider them at all--but there is no doubt in my mind, that the writers, storyboarders, and VAs definitely acknowledge the Brony folk-- why else would there be so many pop culture references, especially ones that would fly over the heads of any four year old watching the show? Why make such references in the first place? I'll tell you why! Bronies. Plain and simple. Edited March 10, 2014 by Hypn0ticD 2 Hypn0's Art Dump! Check it out sometime! Link to comment Share on other sites More sharing options...
Ardhacandra 133 March 10, 2014 Share March 10, 2014 I find it hard to make a statement, because I simply lack the numbers. However, there is no doubt in my mind that the bronies, at least, carry a lot of weight. I'm not saying we are the reason the show is alive, but it might be reason the reason why it will survive. So yeah.. Maybe there should be a middle-ground in the poll of OP Still, this thread is a nice read. Something (or someone) is TRULY discriminated against if we can't talk about it without any fear of suffering prejudice yourself. Link to comment Share on other sites More sharing options...
Castle Bleck 19,376 March 10, 2014 Share March 10, 2014 (edited) Lots of talk about the success they were having marketing to young girls, nothing about older dudes. Just like the WWE these days. Edited March 10, 2014 by Anti-Villain By @Emerald Heart.↑ Link to comment Share on other sites More sharing options...
Everleaf 541 March 10, 2014 Share March 10, 2014 Yes it seems without us it would go around as quick as the other gens but no it's still running because everypony loves it The deepest of the Everfree! Link to comment Share on other sites More sharing options...
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