Commercials not focused on advertising the product?

[ManaMinori 4,145]

I know less people bother watching commercials nowadays,  but for those that do, does it bother you that it seems like less focus is on the actual product? For example, Weinerschnitzel has a commercial with metrosexual guys on stage and faking German accents, in a weird pop star promo, and their hot dog mascot at the end. This takes up the majority of the commercial, while the image of their food is at the tail end, for a lesser amount of time. No bragging about the quality of their ingredients,  or close up shots of their toppings and garnishes. Just...repeating the brand name in an unrelated way and dancing with the brand mascot For a good chunk of the commercial time. 

Does advertising like this bother anyone else?

[Patty Thundersnow 4,198]

yes it does. Commercials these days focus on catching the eye with a "memorable" thing that will attract people to their brand. They need to focus on the quality of the product.

[ManaMinori 4,145]

1 minute ago, Penguinbrony24 said:

yes it does. Commercials these days focus on catching the eye with a "memorable" thing that will attract people to their brand. They need to focus on the quality of the product.

People aren't buying the brand, but the product. The brand can be peddled, but it won't matter if their product isn't  even seen. 

If I turned the tv on in the middle of a fast food commercial and saw guys dancing around on stage and just repeating the brand name, I'm going to wonder what it is they want to sell to me, and not wait until the last 5 seconds to see their acual product. 

Nobody got time for that

[Pinkie_Pi 348]

They used to say sex sells.  I guess now it's metrosexual sells.

[Nara 84]

I always marvel at those weird commercials that show some kind of scene and it's either funny or heartwarming and at the end you see some kind of product totally unrelated to what you saw. They could at least have a related setting for the product but nope :'D

Or those mobile ads (usually for games) that don't show even a second of ACTUAL gameplay, just some CGI rendered animation intro :'D

[Dreambiscuit 10,171]

I dislike commercials that waste my time with so-called humor that makes little sense and fails to perform on any level. If there's a product to sell, do it and get me back to my shows. Otherwise, don't waste my time with lame commercials that cost bundles of money to produce yet apparently took no time at all to think up. Bad art in any form, even commercials, always makes me cringe. 

And the serious commercials are even worse. If I hear the sounds of a piano or acoustic guitar playing in the background, I flick the channel then and there. I have no time for false sentiment, especially when it's designed to manipulate me into spending my money. 

 

[Angle Alastor 3,805]

i dont like them, one bit , i hardly ever watch them which is why i stayed with watching netflix or hulu with no commercials lol.

[cmarston1 5,959]

I am more annoyed with the commercials for medicine that list out a billion different side effects in quick succession, and you realize that one of the side effects is the exact thing you would be taking the medicine to cure.

[Vulcan 3,255]

 

This is why I prefer Youtuber sponsorships to Commercials ....

They get straight to the point and at times even give their own views on the product.

Regular commercial just feel unnecessarily long and drawn out at times..

 

[Brony Number 42 10,073]

I hate the piano or hipster, soft voice singing, that is telling me to feel mushy so that I will believe the company has "values." 

I also hate car commercials. I don't care that you are "introducing the all new" car that is just like all the others. And don't show the car doing things that it can't actually do. Do you remember the car commercial that showed the car go off a pier and swim under water?

[K.Rool Addict 718]

The more sexy, metrosexual guys parading around in commercials, the better!

o,o

[Windchime 184]

I've heard that commercials don't necessarily have to focus on the product to be effective.

They're focusing on the unconscious. No kidding when I say that it's comparable to Jack Sparrow's "But you've heard from me" quote, that if you're shopping for something specific, that a commercial is supposed to bring their brand in your mind, in order to make you (unconsciously) skewed to buying their product out of all the competitors.

Let me tell you, commercials are sneaky, and work right into psychology. I'll do some googling around to see if I can get any evidence supporting this, as I am just repeating hearsay, but I just wanted to at least get this out there if I fail.

[Kiri 7,290]

Hiya, @Nightmare Muffin! Since your thread relates to TV, I moved it over to Media Discussion and gave it some relevant tags. Thank you!  

[Denim&Venöm 19,384]

Like when your watching an add that makes it sound like your finding the cure for cancer, or uniting the poor young adults of the world to give them a fighting chance, an add that promotes both individuality and unity, as you see kids grow up through the years, friends finishing a community art project and a diverse cast of different genders, nationalities and races all showing off their one of a kind talent.

It's a car commercial. 

This is one of the reasons why I hardly watch TV anymore. YouTube adds, while annoying, are straight to the point. 

You want to know how to do a car commercial? 

That's how you do it. In your face. Straight to the point. 

On 6/15/2017 at 3:56 PM, Nightmare Muffin said:

example, Weinerschnitzel has a commercial with metrosexual guys on stage and faking German accents, in a weird pop star promo, and their hot dog mascot at the end. This takes up the majority of the commercial, while the image of their food is at the tail end, for a lesser amount of time. No bragging about the quality of their ingredients,  or close up shots of their toppings and garnishes

Haven't eaten Weinerschnitzel in years. Last time I did, they took the chilli-cheese dog off the menu. Just said 'screw it' after that.