Going into summer (May), I had to see what the real appeal was. After a couple of episodes, I was distracted by Adventure Time and E3. After that, I got right back on my horse (wordplay, gotta love it) and finished Season 1 on Thursday, July 7th during my stay in San Francisco with Party of One and Best Night Ever.
Upon finishing, it happened. I realized this show was amazing, I snapped and burst into laughter over the fact. (more maniacal than this)
I suddenly had a hunger for more, so I began reading the thread and eventually went to check Equestria Daily and Everypony Radio on a daily basis. Within the week, I was already listening to Bronyville to get outside opinions. Unlike any show I'd ever watched before, I just had to find other viewers. Since no one in my summer program knew of it, and there really wasn't a good time to show them, the internet was all I had. What sealed my fate was the unprecedented amount of creativity in the fan community. There were simply amazing fanfics, the visual art always had me coming back for the next Drawfriend article, and most of all....da musiks! I'm a singer, and I'm absolutely floored by what's been churned up on a regular basis. I would've never thought of myself watching MLP or listening to Eurobeat, but look at me now! My horizons have opened.
I've been lost in the magic of friendship ever since. During the OC Bronies meetup a couple weeks back we did a Target run where I bought my first bit of pony swag, a coloring book with 30 stickers. Now I am truly a man.